This isn't just a gym. This is a great community, with amazing coaches and staff that will help you with your goals and help you become a better American!

The best boost for my day ahead. All the coaches make it a motivating workout and are always there to help you get it right! I also love that they are pro-America and honor our country!

Love it!! Great team and good workouts. Seeing results pretty quickly

All I have to say is be careful…because these workouts are insanely ADDICTING and the results are real. The coaches and staff are great! The community is very genuine and supportive. Best gym I’ve ever joined!

Great class!

Great coaches, vibe and community feel! Amazing workouts that leaves me wanting more EVERYTIME.

Great place to workout, supportive community and coaches. I’ve seen so much progress since I joined a few months ago.

Simply the best . 20+ yrs of different gyms and training methods and I’m telling you this one IS THE BEST. Classes are awesome, coaches are top tier , the community is wonderful. If you think you work out hard , come over on a Stamina day and let me know after what you think .

I joined 10.40.10 in February 2022 and I couldn't be happier! I'm in my 50's and I'm the STRONGEST & HEALTHIEST I have ever been, and in the BEST SHAPE OF MY LIFE! The WORKOUTS are INCREDIBLE - they are challenging, but appropriate for ANYONE! The MEMBERS have become like FAMILY - they are there for support or to push you when you need it. The COACHES are AMAZING - not only are they highly qua... More

I joined 10.40.10 in February 2022 and I couldn't be happier! I'm in my 50's and I'm the STRONGEST & HEALTHIEST I have ever been, and in the BEST SHAPE OF MY LIFE! The WORKOUTS are INCREDIBLE - they are challenging, but appropriate for ANYONE! The MEMBERS have become like FAMILY - they are there for support or to push you when you need it. The COACHES are AMAZING - not only are they highly qualified and dead on with technique, but they really get to know you! I look forward everyday walking into a positive environment, working out with supportive people, and being coached by individuals at the top of their game! Less

I'm a former D1 athlete that has worked out for 25+ years post college and was looking for a place where I was challenged and coached. I also needed workouts with modifications as I rehab my most recent surgery. The coaches are knowledgeable, firm but motivating, and work WITH you so you become stronger. I feel as though they have embraced my goals as their own. EVERY workout is a challenge tha... More

I'm a former D1 athlete that has worked out for 25+ years post college and was looking for a place where I was challenged and coached. I also needed workouts with modifications as I rehab my most recent surgery. The coaches are knowledgeable, firm but motivating, and work WITH you so you become stronger. I feel as though they have embraced my goals as their own. EVERY workout is a challenge that I would not have done on my own, but now I have a community of people who will hold me accountable and help me be a stronger version of myself. This gym is EVERYTHING I was looking for, but didn't know it until I found it!! Less

10.40.10 has put me in the best shape without injury. The coaches encourage, guide and inspire you to do your best. The workouts are ever changing and never feels monotonous in any way. It is such a fun environment to workout in and the people are the “cherry on top”. So grateful to have found 10.40.10!

I've been a member since 12-2023 & I regret not signing up when they opened 3 years ago. Signing up for the free trial membership was the hardest step for me. Now I come here to break my limits for an hour & feel the effort invested days afterwards. Every coach is amazing in their unique training ways & are always helpful with correcting my novice form since I've let myself go years ago. They're ... More

I've been a member since 12-2023 & I regret not signing up when they opened 3 years ago. Signing up for the free trial membership was the hardest step for me. Now I come here to break my limits for an hour & feel the effort invested days afterwards. Every coach is amazing in their unique training ways & are always helpful with correcting my novice form since I've let myself go years ago. They're very knowledgeable with nutrition & recovery tips. Both locations are within my work distance when I travel for work. Less

Been a member for a little over 2 years now. It has changed my fitness game forever. The workouts are one of a kind and make you want to show up for whatever is going to happen that day. The coaches are knowledgeable about what they are doing and the best at pushing and motivating everyone. The community is one of a kind and nothing beats participating in the hero missions. Love this place.

This is my happy place!! I'm continuously pushed to be a happier, stronger and healthier person. I can't recommend this place enough!

Everyone at 10.40.10 is so helpful, patient, and understanding no matter what level of athleticism you are at. They have helped me gain strength and reach goals that I never thought were possible at times.

Been a member for almost 2 years now. It has changed my fitness game forever. The workouts are one of a kind and make you want to show up for whatever is going to happen that day. The coaches are knowledgeable about what they are doing and the best at pushing and motivating everyone. The community is one of a kind and nothing beats participating in the hero missions.

Best coaches Greatest community

I’ve been a member of 10.40.10 for almost three years now. I’ve tried every gym out there- Xsport, LA Fitness, OrangeTheory, Burn Bootcamp, solidcore, you name it. I never got the results I worked for. If you’re looking for a place to call home, this is it. The coaches are phenomenal. The gym is clean. Everything you need to crush your goals and be an all-around better human is right here. Here a... More

I’ve been a member of 10.40.10 for almost three years now. I’ve tried every gym out there- Xsport, LA Fitness, OrangeTheory, Burn Bootcamp, solidcore, you name it. I never got the results I worked for. If you’re looking for a place to call home, this is it. The coaches are phenomenal. The gym is clean. Everything you need to crush your goals and be an all-around better human is right here. Here are some “before” and “current” pix because as they say, pictures speak louder than words —> Less

Everyone I have met at 104010 is humble, happy and fun to be around. Instructors push you but also make sure form is not sacrificed. Also love the programming around functional fitness and strength and not on 1 rep maxs. Alex the owner and his entire staff really have created an awesome community and helps keep me motivated and excited to stay fit and make better choices on diet. Place rocks.... More

Everyone I have met at 104010 is humble, happy and fun to be around. Instructors push you but also make sure form is not sacrificed. Also love the programming around functional fitness and strength and not on 1 rep maxs. Alex the owner and his entire staff really have created an awesome community and helps keep me motivated and excited to stay fit and make better choices on diet. Place rocks. My daughters now go and are hooked as well. Also amazed as 104010 continually reinvesting money into the facility (cold plunge,sauna, yoga). Lastly this is the only fitness community have been a part of that helps you practice being truly grateful daily for the ultimate sacrifices individuals and their families of our armed forces have made for our freedom! #trainamerican #104010 Less

I’ve been a member for almost a year and still find every worker harder and different from the one before it. I love that the programming builds off previous cycles and continues to push and challenge you. The coaches are so knowledgeable and passionate about what they do. Shout out to Coach Tiffany!! If you are in the edge of trying this gym or need something new, just go for it!

10-40-10 is a great workout and the community is also awesome! I like that there is something for everyone and the workouts are never the same! I also love that there is a bunch of different cardio equipment; rowers, ski machines, bikes, and treadmills. I like to change up the cardio and the workouts allow for that! I’ve also noticed increased muscle tone, which I love!

If you want a gym that will motivate you; inspire you; and challenge you, this is the gym for you! You will improve your strength, your stamina, and your overall health while developing relationships with like-minded people. The community is amazing from the members to the coaches. Everyone is there to help you succeed and reach your potential and beyond! Come try one class, and I guarantee y... More

If you want a gym that will motivate you; inspire you; and challenge you, this is the gym for you! You will improve your strength, your stamina, and your overall health while developing relationships with like-minded people. The community is amazing from the members to the coaches. Everyone is there to help you succeed and reach your potential and beyond! Come try one class, and I guarantee you will be hooked! Less

Staff is A1

Very positive and friendly environment. Workouts change daily, challenging but doable for all fitness levels. Coaches give great one on one attention during the workout to help with form. Highly recommend

I started working out at 10.40.10 about 6 months ago. I can honestly say it’s one of the best workout. I use to be a college athlete heavily involved with fitness. I was looking for a workout that would challenge me. Let me tell you, the workouts at 10.40.10 will definitely challenge you. The trainers are amazing and are very knowledgeable on fitness. If you’re looking for a community to join to ... More

I started working out at 10.40.10 about 6 months ago. I can honestly say it’s one of the best workout. I use to be a college athlete heavily involved with fitness. I was looking for a workout that would challenge me. Let me tell you, the workouts at 10.40.10 will definitely challenge you. The trainers are amazing and are very knowledgeable on fitness. If you’re looking for a community to join to help with your fitness goals 10.40.10 would be a great place for you! Less

The staff is professional and supportive! The exercise program is tailored to your level of fitness, making it easier to focus on short-term and long-term goals

The gym is magical. I can’t say enough good things. Between the coaches, the people you work out with and the friendships you make, it will change your life. It’s a bunch of people with a common goal and a common interest, hanging out doing the same thing. What’s not to like?! The workouts are HARD but everyone is willing to modify them for where you are in your fitness journey. While the Instag... More

The gym is magical. I can’t say enough good things. Between the coaches, the people you work out with and the friendships you make, it will change your life. It’s a bunch of people with a common goal and a common interest, hanging out doing the same thing. What’s not to like?! The workouts are HARD but everyone is willing to modify them for where you are in your fitness journey. While the Instagram and website seems intimidating, it's truly one of the most inviting environments you could be in. 10/10 highly recommend! Less

Absolutely amazing! Im new to this area and feel so blessed to have found this gym. It offers challenging yet fun workouts.

Great workout! The location is a little difficult to find and the road leading up to it is awful (so many pot holes) but other than that they have a great staff, excellent equipment, and great pre/post-workout drinks and bars.

Love this gym! Everyone is so welcoming and the workouts are amazing! Whether your into cardio or strength it will help improve your body! Love the coffee they have, the in body scan and the entire set up! It’s clean and everyone does everything very well!

Joining 10.40.10 was one of the best things I ever did for myself! I love the workouts + community and all the coaches! Definitely the place to be :)

Totally impressed by this entire operation! The facility is awesome, the coaches - top notch - and the leadership philosophy is inspiring! There's a real sense of community here and I continue to look forward to classes where I am challenged and around others who are working to be their absolute best. Thank you 10.40.10!

I've been a member of 10.40.10 for a little over 3 months now and I have to say I will never be joining a traditional gym ever again. Every member of the gym cares for the other because we all have the same goal. The coaches are professional, friendly, and very attentive. The gym itself is very clean with well maintained equipment and a very encouraging style. There are clean energy and recoverin... More

I've been a member of 10.40.10 for a little over 3 months now and I have to say I will never be joining a traditional gym ever again. Every member of the gym cares for the other because we all have the same goal. The coaches are professional, friendly, and very attentive. The gym itself is very clean with well maintained equipment and a very encouraging style. There are clean energy and recovering drinks with a variety of awesome flavored Battle Bars. They also have a significant amount of apparel made not only for fitness but also to rep the gym anytime. I'm very happy I found this gym and have started building such a supportive community with not only the other members but the coaches as well. Less

Awesome gym with an amazing group of people! Fun and challenging workouts that make you want to come back each day. Can’t say enough great things!

Fantastic gym. Classes were organized and push you hard. Equipment is in great condition. If you are looking for a great CrossFit styled workout, this place checks all the boxes.

By far the best gym I've ever been to. Worth every penny.

For someone who hasn’t worked out in a couple years…I thought it would be difficult to motivate myself to go. However, the coaches take time and adjust each workout to both challenge and insure you’re making the most of each class! This is just what I needed!!! I’m actually thankful and grateful for the 10-40-10 team!

I truly enjoy working out at 104010. The trainers are amazing and truly care about each of us. They will help you modify anything if you are unable to do certain moves. Everyone is very friendly there as well. The workouts are always different which I love! They offer tons of class times throughout the week and are also opened on Sunday, which is a bonus (my other gym wasn’t opened on Sunday... More

I truly enjoy working out at 104010. The trainers are amazing and truly care about each of us. They will help you modify anything if you are unable to do certain moves. Everyone is very friendly there as well. The workouts are always different which I love! They offer tons of class times throughout the week and are also opened on Sunday, which is a bonus (my other gym wasn’t opened on Sunday). The lobby feels very welcoming and they sell merchandise and energy bars/drinks that are amazing as well. I highly recommend this gym! Less

Great owner Great staff Clean gym If you want to get a professional custom work out this is the place to go. 1hr is all you need. Time slots to fit anyones schedule. Results fast!

10-40-10 has brought back my love for fitness. The coaches are amazing; they truly care about your safety while also pushing you where they believe you can go. They don’t only coach; they morivate by joining a class and swearing next to you. Then there’s the community: friendly, supportive, inspiring. In addition, the support the gym gives to veterans, first responders, all military, and any... More

10-40-10 has brought back my love for fitness. The coaches are amazing; they truly care about your safety while also pushing you where they believe you can go. They don’t only coach; they morivate by joining a class and swearing next to you. Then there’s the community: friendly, supportive, inspiring. In addition, the support the gym gives to veterans, first responders, all military, and anyone who gives back to the community is astounding. This gym wants to bring back what it means to be an American through fitness. Drop in- you won’t be disappointed! Less

Best trainers ❤️ They go above and beyond, making sure you get the most from each workout! No pretentious b.s.... lots of camaraderie and positivity! ❤️

I heard about this gym through the Nextdoor App. That writer had great things to say about 104010 Fitness, and he wasn’t exaggerating. After trying out the free classes (I knew day 1 I’d be signing up), I have not once been disappointed. All staff are courteous, warm, and professional. But, more importantly, their workouts are top notch, varied, and the instructors watch for correct form.. ... More

I heard about this gym through the Nextdoor App. That writer had great things to say about 104010 Fitness, and he wasn’t exaggerating. After trying out the free classes (I knew day 1 I’d be signing up), I have not once been disappointed. All staff are courteous, warm, and professional. But, more importantly, their workouts are top notch, varied, and the instructors watch for correct form.. I was treated like family from day one. I’ve gained muscle, strength, and balance, and lost the flab! The instructors are genuine, and, the owners really care their members are satisfied with the workouts. If you’re in for a change in gyms, or just starting out , check out 104010Fitness. You will not be disappointed. Less

It’s the perfect mix of the crossfit competitiveness and weightlifting….all coaches are amazing and you get to work with a great group of people daily.

I recently signed my oldest son up for the younger age group’s class. He’s fourteen. This gym has changed his confidence in the best possible ways, which is wonderful to witness as a parent. Coach Ethan continually inspires him to push himself, show up, and be the very best version of himself both as a team player in sports and in life. The staff go above and beyond to show they care. Their profe... More

I recently signed my oldest son up for the younger age group’s class. He’s fourteen. This gym has changed his confidence in the best possible ways, which is wonderful to witness as a parent. Coach Ethan continually inspires him to push himself, show up, and be the very best version of himself both as a team player in sports and in life. The staff go above and beyond to show they care. Their professionalism and passion for their members outwardly shows. Their overall commitment to carrying out their mission statement is truly remarkable and completely unique compared to any run of the mill gym you can find around the corner. Go check it out! You won’t regret it! Less

I really enjoy working out at this gym. The workouts are exactly what I need to relieve stress and reset and I leave feeling exhausted, but so good!

Absolutely LOVE 104010 Fitness!!! The workouts are challenging, the coaches are extremely knowledgeable, and the environment is so welcoming! I’m so happy with my decision to join and I look forward to going to every workout!

104010 got me back into fitness and feeling better about myself. Extremely knowledgeable and personable coaches combined with intense well written workouts make for the best gym! I’m so happy to have become part of the 104010 family

104010 is amazing and I highly recommend this place. It is great for people at any level and they are very motivating for new members. All of the coaches are very knowledgeable and helpful. Can’t say enough good things about this place.

Great gym … great people !! You change your body and mind ❣️

I love this gym ! I’m addicted to 10 40 10 ! The coaches are outstanding ! I Joined 104010 end of February and within a month by body has changed . I have lost 15 lbs and my arms look Amazing . We all motivate and help each other ! I highly recommend 10 40 10!💪🏼

It didn’t take long to decide that this was the gym for me. The overall feeling of being welcomed was immediately apparent. The owner, trainers and members were very impressive, not only by their style of training, but also by their kindness and understanding of my fitness level. This gym is the real deal, I sensed a strong camaraderie within minutes. Not being a stranger to fitness centers, i... More

It didn’t take long to decide that this was the gym for me. The overall feeling of being welcomed was immediately apparent. The owner, trainers and members were very impressive, not only by their style of training, but also by their kindness and understanding of my fitness level. This gym is the real deal, I sensed a strong camaraderie within minutes. Not being a stranger to fitness centers, it doesn’t take long to see what’s happening at 104010. I’m confident I can reach my fitness goals here, and anyone looking for a great workout should take advantage of their free week trial and see for yourself. Less

This gym is the real deal! Not only do they have the best workouts, they have the best coaches who truly care about your well-being all around. I have never felt more comfortable in a gym and had people who truly want to watch me succeed and make my goals a reality. This place is incredible and I highly recommend!

I have never felt more comfortable & welcomed at a fitness establishment. The coaches are truly there to help you grow physically and mentally inside and outside of the gym. It’s truly the best workout experience and I look forward to each and every class!

I can’t say enough great things about this gym! Every workout is different and challenging. The owner and trainers are great! Wonderful atmosphere.

The most well run gym I’ve ever been to! Awesome place to get back in great shape!

10.40.10 awesome facility, cleaning between class and during. Coaches are great helping with form, challenge you to get out of your comfort zone in a safe way! But the members are awesome everyone motivates each other to improve!

Great place to get some serious work in! Felt like family after that first visit!!! 10/10, fantastic gym to put in the work and have fun doing it!

Best workout and lifestyle experience! I am so grateful that I got referred to this team! All amazing!

Love the variety of exercises and how different every workout is. The professionalism of the staff is outstanding. The coaches are great and the music is good too! They just run everything very well.

I remember when I was first injured. (I’m a t-12 paraplegic) I was terrified to leave the house. I was worried everyone would be staring at me. After a couple of years I got past it. Then came the Parkinson’s diagnosis. I became afraid to go out again. Not because of prying eyes but because I felt unsafe, like I could fall or “crash” at any moment. Since I forced myself to become physically activ... More

I remember when I was first injured. (I’m a t-12 paraplegic) I was terrified to leave the house. I was worried everyone would be staring at me. After a couple of years I got past it. Then came the Parkinson’s diagnosis. I became afraid to go out again. Not because of prying eyes but because I felt unsafe, like I could fall or “crash” at any moment. Since I forced myself to become physically active again my quality of life has increased exponentially. I rely less on meds and more on exercise. @10.40.10_fit has played a huge role in my growth, mind, body and spirit. It truly is a gym that focuses on complete health from the inside out. When they say “judgement free zone” they mean it. 10.40.10 is a family with open arms to all. I’m grateful to be a small part of it. Whatever your level of fitness, you’ll be welcome here. So get here! Less

I remember when I was first injured. (I’m a t-12 paraplegic) I was terrified to leave the house. I was worried everyone would be staring at me. After a couple of years I got past it. Then came the Parkinson’s diagnosis. I became afraid to go out again. Not because of prying eyes but because I felt unsafe, like I could fall or “crash” at any moment. Since I forced myself to become physically activ... More

I remember when I was first injured. (I’m a t-12 paraplegic) I was terrified to leave the house. I was worried everyone would be staring at me. After a couple of years I got past it. Then came the Parkinson’s diagnosis. I became afraid to go out again. Not because of prying eyes but because I felt unsafe, like I could fall or “crash” at any moment. Since I forced myself to become physically active again my quality of life has increased exponentially. I rely less on meds and more on exercise. @10.40.10_fit has played a huge role in my growth, mind, body and spirit. It truly is a gym that focuses on complete health from the inside out. When they say “judgement free zone” they mean it. 10.40.10 is a family with open arms to all. I’m grateful to be a small part of it. Whatever your level of fitness, you’ll be welcome here. So get here! Less

10-40-10 It's not just a place to workout, or to get it handed to you day in and day out by these awesome trainers (well it is) but it's more than that. It's supplying a safe place to release the stress life throws at us, a place that provides encouragement, enrichment, fulfillment, community, friendships and yeah they even throw in a bit of fitness You won’t experience anything like this in any ... More

10-40-10 It's not just a place to workout, or to get it handed to you day in and day out by these awesome trainers (well it is) but it's more than that. It's supplying a safe place to release the stress life throws at us, a place that provides encouragement, enrichment, fulfillment, community, friendships and yeah they even throw in a bit of fitness You won’t experience anything like this in any other gym period Less

Outstanding programming at 10.40.10! The team is truly here to support your individual goals. 10.40.10 changes lives for the better one communication, one workout, one goal at a time. Check them out!!!

The best community you could ask for at a gym! I feel comfortable knowing the facility is regularly sanitized and the workouts are INTENSE.

The best community you could ask for at a gym! I am comfortable knowing the facility is regularly sanitized and the workouts are INTENSE.

Staff is great, very motivational and supportive. You really feel that Donnie and Alex along with all the other trainers have your best interests and health needs at the top of their list. Can already feel the difference the specialized workouts are making for me. I highly recommend trying them out. Thanks 10.40.10

Great workout for all levels. You leave the facility feeling accomplished & with a smile on your face. The coaches are great, full of encouragement, and they will make you laugh too. Best part are the people you are working out next too.

Great workout for all levels! You leave the facility feeling accomplished & with a smile on your face. That smile can come from the pride you feel due to the workout you just completed or from the coaches encouragement (and they will make you laugh out loud too..) or from the people you just met. This place is great!

Ever since walking through the doors of 10.40.10 for a trial class, I knew this was the place for me. You could tell that everything in the building had purpose, and it is kept impeccably clean and organized. The names on the barbells, the flags for the different branches of the military as well as police and fire, and the quotes on the walls all create an atmosphere that inspire you to always ... More

Ever since walking through the doors of 10.40.10 for a trial class, I knew this was the place for me. You could tell that everything in the building had purpose, and it is kept impeccably clean and organized. The names on the barbells, the flags for the different branches of the military as well as police and fire, and the quotes on the walls all create an atmosphere that inspire you to always train your best. All of the coaches/staff are extremely knowledgeable and make it a point to ensure that you are training with proper form and pushing yourself to do your best. The workouts are always an interesting mix of cardio, HIIT, and strength thoughtfully crafted to maximize results. The classes are the perfect size that naturally lend to the community feel that is 10.40.10 - that we are all on a team together - working hard and having fun! I would highly recommend! Less

They welcome you each time you come in. The gym is very clean. Coaches are certified and helpful will work with you. The workouts are always different, you have cardio days and strength days. I look forward to each workout!!! I have gotten so much stronger and fit.

Tried quite a few gyms, 104010 is the only one I’ve ever stuck with. The sense of community, the ever-changing workouts, and the visible progress separate it from any other experience. It’s challenging, fun and the best workout around.

Great gym, even better people! Work hard, play hard, no drama! This place is open to everyone (young & old), check the ego at the door and go get a great workout! Training with a purpose!

I really appreciate the fun / serious nature of this group. Everyone I’ve met associated with the 10-40-10 family is all about making each other better and being accountable to one another.

104010 has the best workout vibe, amazing trainers, top equipment, and is super clean. Regardless of whether you’re a beginner or a professional athlete, you will be challenged. Slay for days at 104010.

The energy and community is so powerful in this studio and incredibly welcoming. The coaches and staff make you feel included, safe, and support you throughout your entire journey. I started with a free trial and have never looked back. The functional format of each class challenges you mentally and physically. I feel strong and powerful and am in love with coming in daily and showing up for myse... More

The energy and community is so powerful in this studio and incredibly welcoming. The coaches and staff make you feel included, safe, and support you throughout your entire journey. I started with a free trial and have never looked back. The functional format of each class challenges you mentally and physically. I feel strong and powerful and am in love with coming in daily and showing up for myself because I have found a new passion and love for fitness thanks to these guys! 11/10 would recommend! Less

This place is a family. A place where they provide high quality workouts & a supportive atmosphere — wether that be from the coaches or fellow workout buddies, you can always count on someone here to cheer you on. Couldn’t have gotten to where I am without the people here at 104010!

Have been to Lifetime, planet, and other places as well and none compare to 104010. The first day they meet you they’ll remember you by name the next time you walk in. Haven’t been recognized or called by my name at a gym before and that’s when you know this place is special. I enjoy coming in and getting in a great workout and walked through it by some amazing coaches. Honestly don’t think I’ll ... More

Have been to Lifetime, planet, and other places as well and none compare to 104010. The first day they meet you they’ll remember you by name the next time you walk in. Haven’t been recognized or called by my name at a gym before and that’s when you know this place is special. I enjoy coming in and getting in a great workout and walked through it by some amazing coaches. Honestly don’t think I’ll go anywhere else but here. Less

Awesome culture at 104010. Clean, high-end equipment and an amazing training staff! Workouts kick your butt yet you always come back for more.

I love the environment. The coaches make me feel so welcome and happy to be part of the family!

Amazing environment, staff, and equipment. Hard working people and amazing trainers! Worth every penny and more.

Great workouts, great coaches, great environment. Love this place!

I love this gym! There is so much equipment! Everyone is super friendly and ready to give advice.

I absolutely love this gym! The staff and the other members all amazing and push you to do your best everyday. I was in a rut with my workouts and usual gym routine and joining this gym has really changed the way i look at working out. I highly recommend this gym and stand by their mission and values.

This place is a family. The coaches, the people you’re working out next to, just everyone! I have not felt more comfortable at a gym, than I do at 104010. The coaches really put in the time to make sure you are comfortable, motivated, and doing everything safely, with proper form. The workouts are killer! This is a fantastic place, and the atmosphere is something you cannot beat!

As someone who’s been working out/lifting for a decade on my own, I was hesitant to do ‘group fitness’ and ‘classes.’ 104010 changed everything for me, I was not expecting to love this place as much as I do! The workouts are adaptable to any level of fitness/experience, every day I come here is challenging and fun. The sense of community here is excellent! The gym is no longer just another part o... More

As someone who’s been working out/lifting for a decade on my own, I was hesitant to do ‘group fitness’ and ‘classes.’ 104010 changed everything for me, I was not expecting to love this place as much as I do! The workouts are adaptable to any level of fitness/experience, every day I come here is challenging and fun. The sense of community here is excellent! The gym is no longer just another part of my routine that I force myself to do. After a few months I am in better shape than ever. Less

This gym & it’s core values & the community are something every gym should strive for ! Alex, Donny & Ethan have built something that is unique and will change your perception on fitness. As solely a strength athlete, I came to this gym to just check it out - never in a million years did I think I would fall in love with the workout styles, the atmosphere created by the coaches and the amazing s... More

This gym & it’s core values & the community are something every gym should strive for ! Alex, Donny & Ethan have built something that is unique and will change your perception on fitness. As solely a strength athlete, I came to this gym to just check it out - never in a million years did I think I would fall in love with the workout styles, the atmosphere created by the coaches and the amazing support from every single member!! They truly are looking out for your health & helping you create sustainability & longevity in habits and your lifestyle In just the 5 weeks I’ve been coming 3x a week, I’ve lost 10-15lbs of fat & my mindset and outlook on my body & my goals and just overall mental health has greatly improved!! As a first responder, being surrounded by vets and other first responders and family members who understand the lifestyle and support you in anyway you need is a key thing I love about this gym. Less

Best gym in the area! I took advantage of their free week trial and never looked back. Alex, Donny and Ethan make you feel so comfortable. From the moment you walk in the door, you feel like you are welcome and everyone truly cares about your health & nutrition goals. I have never been to a gym that cares so much about each member. As cliche as it is, this place truly changed my life and after co... More

Best gym in the area! I took advantage of their free week trial and never looked back. Alex, Donny and Ethan make you feel so comfortable. From the moment you walk in the door, you feel like you are welcome and everyone truly cares about your health & nutrition goals. I have never been to a gym that cares so much about each member. As cliche as it is, this place truly changed my life and after coming here I know I have made friends for life. Less

10.40.10 is by far the best gym I have ever joined. In the past it has been hard to stay motivated to consistently go and workout. Here at 10.40.10 that issue does not exist for me, and I’m faithfully there 5 days a week. The classes are very efficient and gives you a whole body workout. They have many different class times so it’s very convenient, regardless of your schedule. The founder, Alex, ... More

10.40.10 is by far the best gym I have ever joined. In the past it has been hard to stay motivated to consistently go and workout. Here at 10.40.10 that issue does not exist for me, and I’m faithfully there 5 days a week. The classes are very efficient and gives you a whole body workout. They have many different class times so it’s very convenient, regardless of your schedule. The founder, Alex, is so amazing and an all around great guy that genuinely cares about each and every person who joins his gym and their success in accomplishing their fitness goals. Coaches Donny, Ethan and Kim are also amazing people who also genuinely care about each and every person and helping them get the results they desire. I have already seen awesome results in just shy of two months! You also get that family feel here and everyone is friendly and we all root for each other! There is no harm in trying the free trial.. so I definitely suggest you do! You will see in your first class or two, exactly what I’m talking about. See you soon! Less

I have never been to a gym that has made me feel more welcomed or more wanted than 10.40.10. Each individual within their walls, whether it be a coach or athlete, is there to not only make themselves better, but make the person next to them better too. The camaraderie and sense of community is unmatched. Also, if we're talking health and fitness, my body, mindset and love for working out has impr... More

I have never been to a gym that has made me feel more welcomed or more wanted than 10.40.10. Each individual within their walls, whether it be a coach or athlete, is there to not only make themselves better, but make the person next to them better too. The camaraderie and sense of community is unmatched. Also, if we're talking health and fitness, my body, mindset and love for working out has improved drastically in just 4 months. THANKS 10.40.10!!!!!! Highly recommend to anybody- brand new to fitness or a pro... this place is for everybody! Less

104010 is the kind of place that feels more than just a gym. It’s a place that I look forward to going to every day. To get stronger, to get better, to build friendships. The coaches truly care about you and push you every step of the way within your limits and provide modifications for anything you need. The camaraderie, accountability, drive, and heart of this place makes me want to be a better... More

104010 is the kind of place that feels more than just a gym. It’s a place that I look forward to going to every day. To get stronger, to get better, to build friendships. The coaches truly care about you and push you every step of the way within your limits and provide modifications for anything you need. The camaraderie, accountability, drive, and heart of this place makes me want to be a better person - both in and out of the gym. If me saying that I drive an extra 25 minutes to get to this gym over the one I was going to 4 mins from my house ISN’T enough to convince you that this place is the place to be, then I don’t know what is... cause let me tell ya, it’s 100% worth it. Less

Great community, great environment and even better people + coaches! I love pushing myself and having coaches who motivate me and believe in me to push a little harder every day. I always feel supported and safe during the workout and have been seeing crazy changes in my body and strength since I have started coming here. For anyone who wants to challenge themselves while being surrounded by posi... More

Great community, great environment and even better people + coaches! I love pushing myself and having coaches who motivate me and believe in me to push a little harder every day. I always feel supported and safe during the workout and have been seeing crazy changes in my body and strength since I have started coming here. For anyone who wants to challenge themselves while being surrounded by positive and motivating coaches and athletes, join this gym. Less

I knew immediately this was exactly what I was looking for. A nice balance of HIIT, CrossFit, and functional fitness. Safe, clean, friendly environment. Definitely an eye for detail. Not only in the gym but in the surroundings too. Friendly, knowledgeable coaches that not only push you but help you modify. And probably most importantly, founded by a veteran and heavily supports our military and f... More

I knew immediately this was exactly what I was looking for. A nice balance of HIIT, CrossFit, and functional fitness. Safe, clean, friendly environment. Definitely an eye for detail. Not only in the gym but in the surroundings too. Friendly, knowledgeable coaches that not only push you but help you modify. And probably most importantly, founded by a veteran and heavily supports our military and first responders. Which hits close to home. Even down to the names of wounded or lost service men and women and first responders on the barbells. I have found a new home! Less

Great experience here at 10.40.10 Fit. The coaches know what their talking about and the results are real. Love being a member here!

Love everything about 104010! The facility, the coaches, and everything they stand for!

So pumped to have found 104010 ! No two classes are the same , and you’ll always leave feeling accomplished! Truly a workout for someone with any fitness background - if you’re considering but feel intimidated- don’t be! They’ll scale workouts based on your abilities. The coaches are great , the cause is great, and it’s a truly positive and empowering atmosphere in there ! Try it out - you won’t ... More

So pumped to have found 104010 ! No two classes are the same , and you’ll always leave feeling accomplished! Truly a workout for someone with any fitness background - if you’re considering but feel intimidated- don’t be! They’ll scale workouts based on your abilities. The coaches are great , the cause is great, and it’s a truly positive and empowering atmosphere in there ! Try it out - you won’t be disappointed and you’ll get in the best physical and mental shape of your life ! Less

I love the place. Good equipment. Clean. Nice Staff. Excellent group classes and personal training

Love the people, provide personal attention to everyone. Great cause, so happy I joined!

Love the crew over at 104010! The workouts will kick your butt no matter what fitness level you are at. If you’re new to the workouts, do not be intimidated, everything can be scaled and adjusted to your level. Great people, great workouts and a great atmosphere built upon respect for those who sacrificed for the greater good.

My second day at 10.40.10 was “Cardio Day.” I’m very new to this kind of work out and let me tell you it might have been the most intense workout I’ve ever done. I had many moments that I wanted to quit. Alex was very encouraging and motivated me to finish strong. They do a great job personalizing the workout for your fitness level. The staff is very knowledgeable and eager to help you achiev... More

My second day at 10.40.10 was “Cardio Day.” I’m very new to this kind of work out and let me tell you it might have been the most intense workout I’ve ever done. I had many moments that I wanted to quit. Alex was very encouraging and motivated me to finish strong. They do a great job personalizing the workout for your fitness level. The staff is very knowledgeable and eager to help you achieve you fitness goals. I can’t wait for the next class! Less

They are dedicated to fitness and health and most importantly to the armed forces, veterans and first responders ❤️

Great coaches and a sense of community. They have creative workouts that hit all the major muscles with cardio. Great value and a unique approach to fitness. I hope to be a member for a long time. Donny and Alex are both excellent!

When I stepped foot in 10.40.10 I knew I had found a gem. I was immediately pumped up for my workout from the atmosphere and the friendly coaches. No lack of motivation in this gym. The workout was high intensity but the coaches also helped me to modify the workout to fit my needs with past injuries. I highly recommend giving 10.40.10 a try if you are in search of a gym. I don’t think you will re... More

When I stepped foot in 10.40.10 I knew I had found a gem. I was immediately pumped up for my workout from the atmosphere and the friendly coaches. No lack of motivation in this gym. The workout was high intensity but the coaches also helped me to modify the workout to fit my needs with past injuries. I highly recommend giving 10.40.10 a try if you are in search of a gym. I don’t think you will regret it! Less